Greatness Pink & White Brunch is gearing up for its fourth staging, with organisers promising patrons an elevated culinary experience complemented by music, style and an upscale atmosphere.

The event, which has been staged at various luxury venues across Kingston since its inception, is set for Monday, October 19, at East Lawn, Devon House, in St Andrew.

Larone Brown, CEO of Greatness Weekend and promoter of Greatness Pink & White Brunch, said preparations are progressing smoothly, while noting that several elements of this year’s event are deliberately being kept under wraps.

“Preparations have been going great. Some we have to keep a secret because of the surprises we have in store for our lovely patrons,” Brown said.

While the pink-and-white dress code and entertainment remain part of the event’s appeal, Brown said food will take centre stage this year. Patrons can expect offerings from a selection of premium Kingston restaurants as well as live cooking stations.

“The food, it’s about a different experience where we will be showcasing an array of top restaurants in Kingston. The music and ambience is just the sprinkle on the atmosphere. But it will be a culinary experience,” he added.

Providing the musical soundtrack will be Kurt Riley, Marc Chin of Coppershot, DJ Rich Rocc and DJ Delano of Renaissance, with the organisers aiming to create an experience that moves seamlessly between dining and entertainment.

Brown said the concept behind Greatness Pink & White Brunch has continued to evolve over its four stagings, with the team placing emphasis on delivering an experience worthy of the Greatness brand.

This year’s event will run from 2:00 pm to 10:00 pm and is food-inclusive. Pre-sold admission is $10,000, while tickets at the gate will cost $12,000. Tickets are available at Ticketgateway or Bookgreatness.com.

The brunch also forms part of Greatness Weekend 2026, scheduled for October 16 to 19.

For Brown, however, the fourth staging is ultimately about giving patrons an opportunity to enjoy themselves while celebrating their own “greatness”.

“Everyone should come out because they need to celebrate their greatness at Greatness Pink & White Brunch. This year’s staging is one that will more than whet their appetites, but satisfy their crave,” he said.