Sport & Entertainment
JAM | Apr 26, 2023

Hennessy adds a premium mix to Carnival 2023

/ Our Today

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(L-R) Regional Marketing Manager at J. Wray & Nephew, distributors of Hennessy, Kamal Powell, Procurement Buyer at J. Wray & Nephew, Zauditu Howe, Brand Manager for Appleton, Georgia Fearon and Business Man, Shawn Hibbert. (Photo COntributed)

Carnival 2023 was a magical experience in Jamaica, the grand return was definitely memorable, and patrons had a blast playing mas all around the corporate area of Kingston.

The feeling of bliss, vibes and fun was felt all around, but there was one truck in particular that was a clear hit among patrons- the Hennessy truck! 

Project Manager at Campari Group, Danielia Mclean (L) alongside Chairman of Dream Entertainment, Kamal Bankay (R) at the Road March on Sunday (Photo Contributed)

Guests had the ultimate experience with Hennessy as they were treated to  the brand’s  premium offerings  from special cocktails, drink mixes, a secure lounge deck, and special Hennessy mugs to help patrons stay hydrated throughout the hot day.

Recording Artiste Valiant aboard the Hennessy truck at Carnival Road March on Sunday (Photo Contributed)

Media Personality and influencer, Talia Soares, shared that Hennessy added a special touch to Carnival 2023.

“The vibe was amazing and epic – it was everything that you would have imagined and more. It really added a special element to carnival in Jamaica this year and we all had a great time. The truck provided Hennessy products and that was the only truck that we could get Hennessy from on the road. Persons felt the presence of the brand and I am sure they will be doing things even greater next year,” she said.

Media Personality Talia Soares (Photo Contributed)

Regional Marketing Manager at J. Wray & Nephew, distributors of Hennessy, Kamal Powell shared that the team is pleased with their execution at carnival and are happy that their guests were well attended to.

“Hennessy is a brand that is known to celebrate in a big way, and we are pleased with our execution for Road March 2023. We not only offered guests premium products, but we offered them an unforgettable experience that they will remember for years to come. I just want to thank our guests for feting with us and a special shoutout to our guests Valiant and La Lee who passed through,” he said.

Guests looking on from the Hennessy truck (Photo Contributed)

The Hennessy truck had a host of special guests and public figures who came out to view the carnival procedures. Guests on the truck had the opportunity to take selfies with their favourite influencers and interact with special artistes such as Valiant and La Lee.

Project Manager at Campari Group, Danielia Mclean (R) welcomes La Lee to the Hennessy truck (Photo Contributed)

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